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Most marketers think they have a writing problem. “If only I could craft more compelling stories!” people will say.

Yes, the writing matters. But there’s good news: research matters more.

Once you master the art of ongoing research you’ll never suffer from writer’s block ever again. Listen now to learn:

  • Why ‘winging it’ is a recipe for disaster
  • Where to research ideas
  • How to capture them
  • How to organise them for fast retrieval

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About the author 

Rob Drummond

Rob is the founder of StorySelling.biz.

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