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If you run your own business then the demands on your time can feel relentless. Writing copy is just one of those demands, and can easily fall off your to-do list (or off your task list altogether). 

In this episode we talk about the role the business owner (or product owner in a larger company) has to play in successful copywriting, whether or not you do the writing yourself.

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About the author 

Rob Drummond

Rob is the founder of StorySelling.biz.

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