What is Important for Building Good Relationships?

“If they like you, they will listen to you. If they trust you, they will do business with you.” – Zig Ziglar Do you know what the most important asset in your business is? Your most important asset is the relationships you build with others. Good business can’t be good without good relationships. And good…

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Do You Know How to Use LinkedIn Effectively?

LinkedIn is an effective tool if you’re looking for a job, wanting to network, or develop yourself professionally. It’s for “real” people to connect in a professional way with other “real” people. But if you don’t know how to use LinkedIn effectively, your time spent on it can be a complete waste. It All Starts…

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How to Identify and Write for Your Audience

Some people believe you have to “dumb down” your content so that everyone can read and understand it. But that’s a myth. Your audience matters. Who they are, the problems they have, and what they want to know matters. You can’t write FOR your audience until you identify who they are and figure out what…

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More Creative Ways to Tell Your Story on Social Media

We’ve shown you how to use Facebook, Instagram, LinkedIn, and Twitter to build relationships and creatively tell your story on social media. It’s also possible and fun to do with Snapchat, YouTube and other social media channels, too. Creative Ways to Tell Your Story Using Other Social Media Channels 1. Snapchat: Create an On-Demand Geofilter…

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